“HELLO, STAR”

NICE TO MEET YOU.
(Pronounced ‘L and R’)
L/R is an ethical & sustainability-conscious brand based in Kuala Lumpur. We create a mix of women’s as well as unisex/androgynous pieces through the release of singular drops & small collections. These releases capture a specific theme or vibe for you to enjoy throughout the year. With sustainability being one of our main focuses, we aim to create high-quality pieces that are responsibly made & in smaller quantities keeping in mind the one thing we can’t replace— Mother Earth. Each one of our pieces are made inspired by a story that determines its name, design, fabric, every stitch and every detail. When you wear an L/R piece, you are manifesting your own energy & reimagining it’s story. 
 

 

IDENTITY

The logo

The L, channels masculine energy whereas the R embodies divine feminine energy. Both of which are traits we feel everyone holds. Our pieces are strongly influenced by femininity while also highlighting masculine touches. This allows L/R to freely explore different designs & experiment with different aesthetics through each release.

 

SUSTAINABILITY

Our pieces are ethically made and we try using sustainable materials as often as we can. In efforts to reduce plastic consumption, all our labels as well as packaging are biodegradable and/or made out of recycled materials. The production of our clothing is carefully monitored, making sure that our workers are paid & treated fairly. We are also working on using only sustainable fabrics for future pieces/collections in efforts to become as eco-conscious as we possibly can. 

Here at L/R, we are aware of the importance of sustainability + ethical practises. In the grand scheme of things— we aim to stop producing fabrics & to utilise dead stock fabric, re-use extra fabric to turn into bags, pouches, scrunchies & other useful things for you to enjoy. If we do choose to produce/use new fabrics, the goal is to repurpose the fabric in as many ways possible. We also hope to get into pre-order as a way to minimise overproduction altogether & produce what is only 100% going to be purchased.

While producing clothing will never be sustainable, we hope to pursue our love for fashion & clothing while still caring for the planet. We are always learning & searching for new ways to meet our sustainability goals without compromising quality & the satisfaction of you, our Muses. 

 

DIVERSITY

With diversity & representation playing a huge role in why we do what we do, we want to be able to carry a wider size range in the near future. Being a start-up, we currently do not have the capabilities to go above 5 sizes. With that being said, we aim to expand our size range to sizes XXS-XXL, when we can.

We believe that diversity plays such a crucial role in allowing us to accept ourselves & others. Diversity of all forms should be celebrated whether that be race, culture, size, sexuality or gender. We hope our representation makes you feel celebrated as an individual & empowered in your own skin. Everyone should have the right to freely express who they truly are & we’re committed to achieving this by being as inclusive as possible.

 

PURPOSE

L/R aims to create beautiful pieces ranging from basics to more trendy styles that make you feel like your best self— all while allowing a guilt-free experience. We want to help overcome the struggle of loving a piece but not purchasing it due to the lack of quality, sizing, transparency, ethicality, diversity or sustainability. We hope every purchase with us feels like a mindful decision, knowing the pieces were meticulously thought out from sketch to skin. 

 

THE FOUNDER

Founded by Manisha Rose, L/R was an idea that blossomed over a conversation with a friend right in her own bedroom in December of 2018. Fashion has always been an integral part of Manisha’s life. She discovered at an early age that she wanted to end up working in the fashion industry, having a passion for both designing & modelling. Since graduating high school scoring straight A’s in SPM, she made it her main focus to finally build the dream she’d envisioned from the beginning. 

It took over 2 years to piece together L/R. Going into designing with no formal training or experience, she was committed to learning & gaining as much knowledge as possible. This pushed her into the direction of sustainable & ethical fashion. After exposing herself to the fashion industry (more specifically fast-fashion) & its negative effects on the environment + lack of ethicality, she made it a priority to create a brand that was as responsible as possible with the resources she had.

Captivated by feminine-infuenced clothing in menswear & masculine-influenced clothing in women’s fashion greatly inspired her to venture into creating unisex pieces. Blending these two worlds together has since been the goal. She disagrees on the ideology that clothes have a rule on who should & shouldn't wear them, believing that clothes are simply just. There isn’t a right or wrong. Manisha, who grew up in a diverse & open family also felt a strong importance in including people of all kinds as part of L/R’s brand representation. She wanted the brand to carry exclusive pieces, for an inclusive crowd. 

L/R was finally ready to be made part of your wardrobes in 2021. With the brand still being an independent label, she is currently working on her own in hopes to build a team in the near future. She is committed to continuously improving L/R while still maintaining its core values. 

 

WE HOPE TO RECEIVE YOUR LOVE & SUPPORT THROUGHOUT OUR JOURNEY OF IMPROVEMENT.